Sunday, July 26, 2009

The Bulova Accutron Edison GMT Watch


Bulova continues to creep up market and some of the latest offerings are clear indication of that. Funny enough the once American, now Japanese (Citizen watches owned) watch maker seems to be using less Japanese movements now as opposed to before. As such, this Bulova Accutron Edison GMT watch contains a high-grade Swiss ETA 2893-2 automatic mechanical movement that I would have never guessed would end up in a watch like this.

Going along with the Japanese obsession for double naming products, what was once two labels is now one under this watch. Accutron used to be a separate label, but owned by Bulova. Now both names are mashed on the face in a seemingly unnecessary attempt to gain as much brand recognition as possible. I will let it slide though as it is just one of those Japanese marketing quirks. The focus on the watch is the large applied Arabic hour indicators while the GMT hand is smaller and has its own ring that doubles as an hour indicator path for the hour hand. I like the little red GMT hand that looks almost cute. The lugs on the 41mm wide steel case look to be direct homages to those on classic Accutron watches - namely the popular Spaceview. Aside from the odd looking "two highways intersecting" graphic in the middle of the watch, things seem to be pretty classic "on the Edison GMT watch front." The caseback has a movement display window and the watch is water resistant to 50 meters. The crystal is sapphire. No price yet, but I would expect just a couple of thousand dollars for this new Bulova Accutron timepiece.

via luxist.com

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